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Read to Succeed Book Club
21 Success Secrets of Self-Made Millionaires: How to Achieve Financial Independence Faster and Easier Than You Ever Thought Possible

Beginning from the premise that "Nobody is better than you and nobody is smarter than you," success guru Brian Tracy outlines the path to achieving personal wealth and satisfaction. It is all a matter of cause and effect: when one applies the success secrets of self-made millionaires in one's life, one experiences results and rewards. The 21 chapters present motivational ideas or principles that are followed by provocative questions and action exercises designed to stimulate reflection and tangible progress toward the goal.
52 Ways to a Happier Life: Practical Ideas You Can Use to Create the Life You Were Born to Live

In 52 Ways to a Happier Life, Jim Donovan shares the principles that changed his course from living in misery and despair to a life that is beyond his wildest expectations. These same simple principles will help you, too, to live the life you were born to live; the kind of life that you will look forward to each day; a life that will amaze you with its magnificence.
We all have the capacity for greatness. All we need to do is take responsibility for our lives, learn to dream again, set worthwhile goals, have faith, and take action.
Within the pages of this book are practical ideas that will help you to take the actions that you need to create the life you were born to live. These are the principles used by virtually all successful people. Reading this book for ten or fifteen minutes each day will help you remain in a positive state of mind as you embark upon your journey toward a successful and happier life!
8 Attributes of Great Achievers

8 Attributes of Great Achievers is filled with inspiring stories from the lives of great achievers past and present including Christopher Columbus, George Washington, Abraham Lincoln, The Wright Brothers, Gandhi, Winston Churchill, Walt Disney, Warren Buffett, and others.
In this book, you will discover:
- How Winston Churchill's optimism enabled England to withstand the attack of Hitler and eventually win the war.
- How Walt Disney used the power of goals to create Snow White and the Seven Dwarfs, Disneyland, etc. and make his dreams come true.
- Why George Washington carried a bloody sash with him throughout his life.
- Powerful experiences from the Wright Brothers on the need to take the initiative.
- Stories on honesty from billionaire Jon Huntsman that illustrate that nice guys really can and do finish first in life.
- 15 principles to build strong, uplifting relationships.
- Principles every parent must know to raise productive, self-sufficient children and grandchildren.
- How a World War II concentration camp prisoner was able to remain strong, happy and peaceful, even in the worst of environments.
- How Gandhi's "experiment with truth" enabled him to go from a shy boy and an average man to the leader of 500 million people who called him "The Great Soul."
- How top CEOs used the principle of abundance to increase productivity and profits.
- Inspiring stories on persistence and overcoming failures from the lives of numerous great achievers.
All You Have is Now: How Your Approach to the World Determines Your Destiny

TAKE ACTION!
Why do achievers charge ahead of the pack? What separates them from the well-meaning multitudes who start strong but never accomplish their dreams and goals?
It’s ACTION!
Action is the key ingredient that makes everything happen. In All You Have Is Now: How Your Approach to the World Determines Your Destiny, John Patrick Hickey helps you set clear, decisive goals and then take the needed steps to achieve them. It’s the “how and why” book for anyone who wants to finally achieve those personal, family, and business goals that always seem just out of reach.
Nothing happens without the key ingredient of action. So take the first step in accomplishing your dreams—pick up a copy of All You Have Is Now and chart a course for achievement that will take you to heights never before imagined!
Art of Persuasion: Winning Without Intimidation
READY, SET, WIN!
The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right?
After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have--and shares them all with you.
One trait that stands above all the rest is their ability to win people over to their way of thinking--they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause.
Winning principles you will learn include:
- Making People Feel Important
- Everything is Negotiable
- Dealing With Difficult Peole
- Persuasion in Action
- What Sets You Apart from the Rest
- Nuggets of Wisdom
Presented in everyday, clear, and often humorous language, The Art of Persuasion leaves an impression on you that will last a lifetime—filled with one success after another!
Conceive It! Believe It! Achieve It! Your Keys to Personal Achievement

It’s as simple as ABC but only in reverse! Napoleon Hill states, “Whatever the mind can conceive and believe, the mind can achieve.” This simple statement reminds us that the power of the Universe is within each and every one of us. By directing our mind in the path we wish it to go, we determine our ultimate destiny. Simple truths hold profound wisdom. But, just because the truths are simple, does not mean that they are easy. This little book of 52 essays will inspire you weekly to take appropriate action towards your dreams. Dreams come and go, but those that come true are the ones that you believe in without a doubt. When you believe in the power of your dreams you are compelled to take immediate action to make them a reality.
Fred Factor (Paperback): Every Person's Guide to Making the Ordinary Extraordinary!

Get Fred!
You can learn a lot from a mailman! Let Mark Sanborn, internationally acclaimed author and speaker, introduce you to Fred the postman and his remarkable way of making the ordinary extraordinary!
Everyone makes a difference. The only question at the end of the day is, What kind of difference did you make? Everything is built on relationships. It is the humanness that makes a business great, not the businessness. You must continually create value for others, and it doesn't have to cost a penny. You can replace money with imagination. The object is to outthink your competition, not to outspend them. You can reinvent yourself regularly. No matter where you live, what job you hold, or what industry you work in, you wake up every morning with a blank slate and you can make your business and your life anything you choose!
Great Leaders Wanted!: Become the Leader You Want to Be—and Your Company, Business, and Community Need You to Be

Introduction by Don Hutson, co-author of the #1 New York Times bestseller The One-Minute Entrepreneur!
You Are About to Embark on a Leadership Journey Characterized Not by Your Limitations--But by Your Potential...
Doug Dickerson, author of Leaders Without Borders: 9 Essentials for Everyday Leaders, is a leadership consultant and motivational speaker. Doug spent more than twenty years in ministry and teaching. He is the director of Management Moment Leadership Services and his leadership column, published internationally each week, is recognized for its practical insights that inspire and motivate others to reach their full potential.
In this, his second book, Mr. Dickerson answers your questions about leadership, building a great team, and achieving your best at your job, for your business, and in your community.
The world wants leaders. It needs leaders. That could be you. Explore your full potential and become the leader that you want to be--and that your company, business, and community need you to be!
How to Tell What You Know

How to Tell What You Know is a handbook for managers or executives on every level of industry or business—leaders who are promoted because of what they know, and who must convey that key information to others. In down-to-earth, practical language it gives the answers to your daily communication problems in the shop, office or showroom—answers tested for years by one of the foremost speakers and teachers in North American business life.
Arthur Secord tells you how to make contact—how to speak in the language of your audience—whether that audience is one new worker at a complicated machine, or a crowded sales conference. He shows you how powerful an illustration or example can be—the right example for each case. He tells you when to use praise—how much and how often—and what kind—and he also warns you not to use praise in some management situations, even though glib ivory-tower theorists say just the opposite! He shows you how to get to the point—the one point at a time that you need to impress upon your personnel or colleagues if you are to make headway. He explains how one little word can spell the difference between success and failure in safety talks, posters, or foreman's instructions. Above all, Mr. Secord shows how your ability to communicate correctly will build up confidence in you among your colleagues and employees—confidence that will result in dollars-and-cents progress for the company—and advancement for you.
How to Tell What You Know has earned the enthusiastic approval of top management authorities throughout the United States and Canada. In your office or shop it will break through the communication bottleneck in every department, every day.
I Dare You!

I DARE YOU! by William H. Danforth
is a Perennial Motivational Classic
FROM THE FOREWORD BY G.M. PHILPOTT
Those of us who have been associated with Mr. Danforth in business know that this Dare idea works. Practically all of the leaders in his great organization were boys who came from humble surroundings and were dared by him to high accomplishments. He has dared most by his own daring example. Mr. Danforth gives the best that is in him, whether he is guiding a great industry, traveling in a remote corner of the world, shooting ducks or playing with his grandchildren. The day ahead is always the most thrilling day in his life. The job at hand is always the most important one he has ever undertaken. He never gives less than his best.
ABOUT THE AUTHOR
William H. Danforth (1870 – 1956) founded the Ralston Purina Company in St. Louis, Missouri. He co-founded the American Youth Foundation (AYF) to train young men and women in Christian ideals and help them prepare for a life of responsibility and leadership. As president of the American Youth Foundation, Mr. Danforth helped establish Camp Miniwanca, a 300-acre campsite near Shelby, Michigan that he established while he was president of AYF for the purpose of helping young people. For more than 30 years, up to the time of his death, Mr. Danforth spent his summers at Camp Miniwanca where he met, counseled and inspired thousands of young men and women. He also established the Danforth Foundation as a national educational philanthropy.
His passion for helping individuals to fulfill destiny stirred him to write I Dare You. The dominant message of the book proposes that, for an individual to be healthy, the four key components in life need to be in balance at all times—Physical, Mental, Social, and Religious.
Illustrated Guide to SMART Living: Custom Design Your Life

John Boyd shows you how to use street-tested techniques to achieve your goals and have the life you want!
With brilliant, full-color illustrations and snappy, incisive text, The Illustrated Guide to SMART Living will get you out of your box, lift you up from the doldrums, and show you how to live a life that is custom-designed for YOU! If you feel a longing to make a change, read The Illustrated Guide to SMART Living today!
It's The Will Not The Skill (Revised Edition): Principles and Philosophies of Success as Seen Through the Eyes, Mind and Heart of Herm Edwards, Head Coach of the Kansas City Chiefs

In this dynamic and captivating revised edition, former NFL Referee Jim Tunney shares the leadership secrets of Kansas City Chiefs Head Coach Herman Edwards. Tunney first became aware of No. 46, Herman Edwards of the Philadelphia Eagles, when he moved to the Monterey Peninsula in 1980. Tunney and Edwards became close friends and today they both serve on each other's foundation boards. The purpose of this book is to honor Herman Edwards, his family and his community, extolling the principles and philosophies that he not only teaches, but lives by.
It's Your Life Live Big

It's Your Life Live BIG is the inspiring, true story of how Josh Hinds overcame Tourette's and other challenges to become a successful motivational speaker, entrepreneur, and pioneer of personal development on the Internet. From a learning disability to a reversal of his family's fortune, Josh's journey in life was filled with one obstacle after another. But by learning to see past the adversity and focus on a vision of what life could be, he overcame those hurdles to enjoy success. Josh now shares his experience with audiences in person and around the world to inspire them that they, too, can Live BIG!
Journal of a Climber: Climbing and Conquering the Mountains of Life

It's Lonely at the Top... Because So Few Make It!
It's been said that life is a journey. Actually, it's more like climbing a mountain. Journal of a Climber describes that climb—and how you can conquer it.
Years ago, a lone climber discovered the route that took him from the foothills of Mount Majority to the summit of Mount Servanthood and beyond. He experienced the exhilarating triumphs of scaling Mount Achievement and Mount Success, and discovered the secrets that await intrepid adventurers on Mount Significance and Mount Wisdom.
Within these pages are the secrets that you need to know to retrace his steps through the pinnacles and ravines of your life, for the way isn't an easy one. For every mountain there is a valley, and the climber who scales the heights must also face the pits of despair in the Valley of Humility and the Valley of Failure.
While the paths are narrow and the cliffs are steep, you will succeed in your climb because Journal of a Climber is here to show you the way!
Click Here to get your own free Journal of a Climber map!
Jumpstart Your Leadership: 10 Jolts to Leverage Your Leadership

Are you a leader? Would like to be a better leader? Would you like to be a leader in the future? Then this book is for you. In this book Shawn Doyle will show you the tools, tips, and techniques for becoming the kind of leader that other people want to follow.
Jumpstart Your Leadership shares the 10 key principles of leveraging your leadership.
Mission and vision—the important and compelling reasons why every organization large and small needs to have a mission and vision statement in order to lead effectively.
Strategic planning—strategic planning is absolutely critical to the long-term health of an organization. However in many cases leaders are not skilled at planning short, mid-term and long-term. Shawn shows them specifically how to plan and think strategically about the future which is a core leadership competency.
Hiring—hiring in many organizations is done very poorly, haphazardly and the track record of success is appalling. Shawn shows leaders how to interview and hire people effectively and shares a shocking concept about hiring people that they have probably never heard.
Communication—in many organizations leaders think that they are communicating effectively—but they would be wrong. The reality is most leaders think they're communicating effectively but when employees are asked they say they don't feel "in the loop" or that the communication is not effective in any way. So why is there two different versions of effective communication? This chapter will unlock the keys to effectively communicating in a leadership role.
Motivation—one of the biggest questions that Shawn gets in the classroom around the country is how can leaders motivate their employees? In this chapter he shares the inside secrets for getting the team motivated and only high levels of morale and team spirit.
Reward—too many times in too many organizations high-performing employees feel underappreciated overworked and not rewarded. In this chapter Shawn shares with them many of the myths about reward and how they can be shattered. He also shares the key strategies for rewarding people in order to impact of rewards and to increase people's perception of their rewards.
Accountability—far too many times managers are reluctant to hold employees accountable for the results of their work. In this section Shawn shares the key tools and techniques for holding people accountable for their work and for the results of their work.
Development—Shawn believes that one of the key responsibilities of a person in a leadership role is to provide employees with the development that they deserve and need. He will show leaders how to put an end to the concept of a "dead end job."
Storytelling—Shawn believes that an important competency of leadership is being able to tell stories that reinforce and help build the culture of an organization. In this section leaders will learn how to become a competent and powerful storyteller as a leader.
Authenticity—many books of late have been written about the importance of authenticity and honesty. This chapter shares with leaders the importance of being "who they are" within the framework of their organization.
In addition to covering all of these topics, each section of the book includes a "work it" section at the end of the chapter which encourages the leader to turn the concepts that they learned into action. This section allows people in a leadership role to create a plan for acting on the information that they just learned.
Jumpstart Your Leadership simply and powerfully captures the key elements for being a truly effective and impactful leader in any environment.
Jumpstart Your Motivation: 10 Jolts to Get Motivated and Stay Motivated
Do you lack motivation? Are you motivated but want to be more motivated? This book can change your life! Jumpstart Your Motivation will help you learn the ten powerful secrets of getting and staying motivated! Shawn Doyle will share his thoughts with you through amazing real-life stories and examples. In this book you will not only read about motivation, but you will apply the lessons learned. At the end of each chapter is a "Work It" section where you can begin to take action using these powerful and dynamic principles. Based on 15 years of research and training with thousands of people in the U.S., Canada, and the U.K., Jumpstart Your Motivation will help you get fired up and ready to live the life of your dreams!
Know Can Do!: Put your Know-How Into Action

Use what you learn and change your life!
Why is it that so many things we try so hard to learn just don't stick? Because we spend all our energy on learning new skills and better habits, but we lack effective strategies for retaining and applying all the helpful information we take in.
In Know Can Do!, bestselling author Ken Blanchard, Success Motivation Institute founder Paul J. Meyer, and ace motivational speaker and consultant Dick Ruhe use a story about an author with questions and an entrepreneur with answers to offer a simple and systematic approach for learning more efficiently and using that knowledge to make lasting changes.
People who have mastered learning are free to be creative and make big things happen. In fact, John F. Kennedy once remarked that "leadership and learning are indispensable to each other." This powerful book will help people at all levels develop the mind-set and the skill set to achieve extraordinary results.
Last Prospecting Guide You'll Ever Need: Direct Sales Edition

Do you have all of the prospects you need?
Few of us do! Bob Burg has learned the secrets of effective prospecting, and now he offers his proven, time-tested techniques to you! In this powerful guide, he shows beginners and pros alike how to gather qualified candidates efficiently and painlessly. With The Last Prospecting Guide You'll Ever Need by your side, you'll learn exactly how to cultivate all of the business prospects you could ever want.
Leaders Without Borders: 9 Essentials for Everyday Leaders

With a foreword by Mark Sanborn!
Whether you are the CEO of your business or serve elsewhere in the organizational structure, the boundaries of your leadership are limitless if you are devoted to developing your personal leadership skills. Leaders Without Borders will help you to embrace the challenge of personal leadership in order to expand the sphere of your influence.
In order to reach your potential as a leader, you will also be inspired to not only embrace your passion but identify it. Finding your one thing -- your passion as a leader -- is life-transforming. Leaders Without Borders will provide answers to help you in the discovery process of understanding what your passion is.
Leadership Gold (Paperback): Lessons I've Learned From a Lifetime of Leading

Leadership Gold took leadership guru John C. Maxwell a lifetime to write, and it delivers his most valuable lessons from forty years of leading.
A leader among leaders, John Maxwell promised himself early in his career that he wouldn't write this book until he was sixty. And now it's finally here. Leadership Gold took Maxwell a lifetime to write, and it delivers his most valuable lessons from forty years of leading. With his signature style, Maxwell comes alongside like a mentor, candidly taking readers through what feels like a one-on-one leadership program. Leadership Gold offers the best of the best, the tried-and-true lessons that no one but Maxwell can share.
Life Is Tremendous

Leadership is probably the most misunderstood word in our vocabulary today. Leadership is not personality. Leadership is not a position, nor is leadership endowed to a certain few. Leadership is that certain something that is "bought" with a price. Bought with a price that can be paid by anyone, anytime, anywhere and YOU are as much a leader today as you are going to be, because the price you are paying today is determining the leader you will be tomorrow. Everyone has an obligation as well as the privilege to lead at something. Leadership begins with a simple decision to pay the price and ends the moment you cease to pay it. The price:
Loneliness
Weariness
Abandonment
Vision
Book Review by Louis Sportelli, D.C.
One of the greatest books to ever cross my path is Life Is Tremendous, by Charles "T" Jones. I have given more than 500 of these books to patients and friends because of the humorous style. It is packed with the wisdom of the ages. Life Is Tremendous allows you to laugh at yourself, pray for problems, and learn how to establish the basic fundamentals of success... as a person.
Books are the silver of the mind. If left on the shelf, they tarnish, but if read, they give your mind the glitter of new ideas and the shine of a renewed motivation to solve the challenges of life and success. When a book like Life Is Tremendous is experienced and shared, the benefits are two-fold. First, to the receiver, in new knowledge and attitude; and secondly, to the giver, in knowing they have touched a person's life.
Laughter is what Life Is Tremendous promotes, along with an inspection of one's attitude. Perhaps the best way to describe what occurs was said by Victor Hugo: "I like the laughter that opens the lips and the heart, that shows at the same time pearls of the soul."
Megatudes: Twelve Critical Attitudes That Will Shape Your Future

SHAPE YOUR FUTURE
Life is attitude. The attitudes you bring (or don’t bring) to your circumstances will affect your future more than your talent, looks, or intelligence. They will shape your destiny more than your plans, your friends, or your enemies. They are more critical than your genes or your upbringing. They will fashion your prospects more than luck or even hard work ever could. They color and influence everything you do and gradually create the circumstances—whether good or bad—under which you must live and labor. Indeed, they are so important that I call them Megatudes.
Every day your attitudes either sweeten or poison all that flows through you and from you. By harnessing the power of the twelve Megatudes revealed in this book you will improve your circumstances, your career, your income, your relationships, and your happiness. Miss out on a few, and you will sentence yourself to mediocrity. Neglect them all and you are doomed to failure. But when you consciously build all twelve of them into your thought processes and behaviors, your life will change direction and set you on a course for all of the good things that life has to offer!
Napoleon Hill's Keys to Positive Thinking: 10 Steps to Health, Wealth & Success

You can change your life with this small book. It contains the key to your success: PMA, positive mental attitude. You can achieve PMA and realize your dreams when you follow the proven principles outlined simply and clearly in this step-by-step guide.
A View of the Promised Land
In the Bible we are told that just before Moses reached the end of his life, God led him up to the top of Mount Nebo and showed the great leader the land that was going to belong to the Israelites. Before you begin this journey to take charge of your life, you, too, deserve a vision of where you are going. You are coming to the end of an old way of living and are soon to embark on a new beginning. Starting now, you will be casting off old, energy-draining, negative ways of looking at the world and replacing them with the irresistibly invigorating life that comes with a Positive Mental Attitude. Carry this image of hope with you -- the hope of what PMA will do for you. Imagine, from this day on:
You will recognize that you have a God-given creative power within you. You will develop control of your emotions so that you can always direct their creative power for your own good. You will eliminate all the negative attitudes that have resulted from your ineffective reaction to past experiences. You will overcome your fears, realizing that they have a destructive influence upon your creative power if you permit them to dominate your mind. You will picture only good things happening to you so that this creative power will be expressed only within a good and positive framework. You will stop brooding over your past failures and tragedies and stop causing them to be repeated in your life. You will direct your strongest feelings and desires toward the things you really want in life. You will never knowingly use the creative power of PMA for selfish or evil purposes, knowing that the misuse of it can cause it to destroy you and all that you value.
Attaining these benefits (your birthright as a human being) will be your goal from this day on. Nothing can stop you, and the only resource you need is your own commitment to making it happen.
--From the Introduction
Now is Your Time to Win: You Can Bounce Back From Failure to Success in 30 Seconds!

With a foreword by Og Mandino
Are you winning to the degree you know you could be? Where are you now in relation to where you'd like to be? Have you experienced a setback that has left you wondering if you actually can become the winner you are meant to be? What can you possibly do in 30 seconds that can make that much difference in your life?
David Dean is President of David Dean and Associates, Inc., an insurance marketing company based in Tempe, Arizona. He is a 39 year veteran of direct sales. Early in his career, Dean worked his way from selling books door-to-door, 80 hours a week, to the position of Vice President of Sales for the Southwestern Company of Nashville, Tennessee, the oldest direct-sales company in America. While there, he had responsibility for twelve sales managers and 1,300 sales people. As a salesman, Dean made over 17,000 sales calls and has been in 10,000 plus closing situations. He has been the number one salesman in the nation, for total sales for the year, with two different national sales companies.
As a leader of sales people, David Dean has held over 3,000 interviews for direct sales candidates, and participated in the training of over 50,000 sales people. In addition, Dean has spent more than 25,000 hours one-on-one, coaching and directing salespeople and sales managers, utilizing the 7 Principles shared in Now is Your Time to Win, helping these individuals to analyze their performance, maximize their production, and strive for excellence.
Productivity Epiphany: Become More Productive in Any Area of Life!

"This book belongs in your personal development library!"
-- Dr. Joe Vitale, bestselling author
This book will allow you to increase your productivity in virtually any area of your life -- but not the way you might think. You won't find a success "blueprint" in this book; you will get one great insight after another that will stimulate your mind to think in new ways that will cause you to say "ah ha!" as you suddenly create your own "blueprint".
For the last decade, Vincent Harris has been a performance coach and mentor to CEOs, athletes, and people who want more out of life. The Productivity Epiphany was written to stir your mind, and to pull forth the resources that will help you to:
- Persuade yourself and others to take action
- Experience more happiness
- Create stronger relationships
- Get more accomplished in less time
- And much, much more!
Sales Messenger: 10 Lessons for Sales Success in Your Business and Personal Lives

Selling is the art of convincing people to your way of thinking, and it is not just isolated to products or services. It is also related to ideas. As master communicator Brian Dodge once said, "For those of you who have children, if you ain't selling them, someone else is." The Sales Messenger is especially beneficial to sales professionals, but it is also a practical, informative book that can benefit anyone—because everybody is selling something in one form or another. Whether you are trying to sell a product or service for your company, or even if you are just "selling" your husband or wife on the idea or concept of relocating to a new state, at some point and time you are selling. You might also be selling yourself in a job interview, selling your children on the concept of doing the right thing, or as a campaign manager you might be helping to sell a political candidate. This book will help you gain the basic knowledge and improve the skills necessary to become more effective at selling any idea, product or service. The Sales Messenger is a back-to-the-basics guide with engaging chapters containing helpful assignments that reinforce its critical concepts.
Saucy Aussie Living: Top 10 Tricks for Getting a Second Leash on Life
Confessions of a Reformed Out-of-Bounds Hound!
Sooner or later, everyone needs a second chance! Need to learn some new tricks to get a second leash on life? Then read on!
Ruby Red is a six-year-old Australian Shepherd who began life on the wrong side of the tracks, with a bad attitude and “issues.” But all that changed when she learned the tricks that allowed her inner beauty to shine and her inner voice to bark.
Life doesn’t happen by accident. We either actively participate and make the changes that need to be made—or we stagnate where we stand and become bitter instead of better. In Saucy Aussie Living, Ruby Red reveals what she learned as she went from “broken and muzzled” to Chief Excitement Officer of Tremendous Life Books.
Second Chances. New Leashes. We all deserve one. The great thing is that they’re waiting for us to grab. And Ruby Red will tell us exactly how!
Don't miss Ruby's Reads, a collection of all of the books that Ruby Red recommends in Saucy Aussie Living. CLICK HERE!
Second Nature Selling: A Revolutionary Way to Discover Your Unique Sales Personality

With a foreword by Don Hutson
Are you on the cutting edge for sales success?
Whether purchasing copy machines or purchasing real estate, millions of consumers worldwide are using cutting-edge technology to influence buying decisions more than ever before. Historically, the salesperson's function was to deliver information on a face-to-face basis. With the rise of the transactional buyer, it is more important than ever to provide the customers with information through their preferred form. Second Nature Selling will help you balance the use of timeless relationship-building strategies combined with modern transactional buying technologies for maximum sales success.
Since the advent of the Internet there has been an accelerated growth of transactional buyers who utilize modern technology and have little interest in dealing with salespeople. With no salesperson to guide the process, the transactional buyer can independently make huge mistakes. This leaves the transactional buyer vulnerable to misinformation on the Web. This is an opportunity for the second nature salesperson to provide important information—but only if that information is provided in a format the buyer will respect and use. Second Nature Selling answers the question of how to effectively deal with this new class of buyer.
So what is second nature selling? Why is it different from other selling systems you have been taught? Why does it work? First, it is not a system; there are no sequential steps to perform the perfect sale. This book shares basic elements with you and shows you how to use them in creating your own sales personality. Highly successful salespeople apply these elements automatically, almost instinctively. In addition to discovering why traditional sales methodologies are becoming obsolete, you will learn how to transform you personality, how to always seek action, how to be a problem solver, how to create helpful presentations, how to develop a valuable network, how to properly focus on product knowledge, and how to effectively use technology and develop a thorough and accurate website—an absolute necessity in the professional sales process.
Sit. Stay. Succeed! Management Lessons from Man's Best Friend

Treat Your Employees Like... Dogs?!?!
(It's a better idea than you might think... especially if you want to succeed!)
Your company is challenged all the time to be the best. To be successful, your employees need to constantly meet—and frequently exceed—the expectations of customers, business partners, and everyone in between. And the best way to get the best from your employees is to treat them like dogs!
In Sit. Stay. Succeed!, Michael Patterson places into your hands his system for managing, training, coaching and motivating the members of an organization so that they will exceed expectations. It's a system straight from the "dog's" mouth. No bones about it!
If you are the "Top Dog," you'll be able to effectively turn "bones of contention" into "bones of retention" as you strengthen employee morale and loyalty.
If you are a pack leader, you'll be able to get the maximum potential from each and every employee each and every time.
Even if you are merely the pup of the group, what you'll learn will help you to leap over obstacles and advance your way to the top.
Take a few tips from man's best friend (and Michael Patterson, too) and watch your organization excel in the 21st century.
Speaking Secrets Of The Masters: The Personal Techniques Used By 22 Of The World's Top Professional Speakers

Speaking Secrets of the Masters is the perfect, comprehensive resource for anyone who faces the responsibility of presenting information, thoughts, ideas, concepts to an audience.
Whether you are addressing a board of directors, an association meeting of thousands, a classroom or your own social club, the techniques these leading speakers share with you will be invaluable to your success.
Members of the Speakers Roundtable are veteran presenters who have known, worked and associated with such giants of the profession as Dale Carnegie, Norman Vincent Peale, and Earl Nightingale. Collectively, members have published more than fifty top selling books and over one hundred audio programs.
Stairway To Success: How to Achieve and Enjoy Success, Wealth and Happiness at Work and at Home

Each of us has a talent within us to achieve success, but the key to success is having the ability to identify and develop our own particular talent. In order to climb the stairway to success, the six steps described in this book need to be followed to develop those talents to the fullest. Qubein is one of the four biggest names in the "success" seminar industry.
Success With People (Paperback): A Simple Six Step Plan That Works

Human Engineering can be defined as the science of dealing with people. Your personal success as well as your financial success is measured by your ability to get along with people. The lesson of human motivation in this book will help you in your determination to meet your goals in life. Author Cavett Robert will show you that your success in life will be determined by your ability to get along with other people.
True Blue Leadership: Top 10 Tricks From the Chief Motivational Hound

DOG TEACHES MAN NEW TRICKS!
Everyone knows that dogs have it all figured out, so why not learn to lead from man's best friend? The granddog of Charlie "Tremendous" Jones, Mr. Blue learned at the feet of the masters, gathering a great storehouse of wisdom from legendary speakers and authors, all of which he shares in True Blue Leadership: Top 10 Tricks From the Chief Motivational Hound.
We've spent years trying to teach dogs our way of doing things. Now sit back and enjoy this insightful and fresh leadership perspective from the canine mind, where you'll discover important concepts such as...
- Work like a dog
- Let the tail wag the dog
- Herding isn't leading
- Dealing with the vacuum cleaners in your life
- Don't bite the hand that feeds you
- Give that dog a bone
- Old dogs must learn new tricks
- Man's best friends are dog-eared
- You don't have to have a pedigree to be best in show
Pick up a copy of True Blue Leadership and let Mr. Blue share his tail-wagging wisdom with you today!
Don't miss Blue's Bundle, a collection of all of the books that Mr. Blue recommends in True Blue Leadership. CLICK HERE!
Click Here to read what AnimalRadio.com has to say about True Blue Leadership!
Twelve Essential Laws For Becoming Indispensable

"This book offers a refreshing and much-needed how-to approach to finding, keeping, and advancing one's career. The 12 Essential Laws for Becoming Indispensable is an essential source of proven methodologies, skills, and attitudes."
--James R. Bavis, VP Corporate Employees Relations, Sprint.
Twelve Immutable Laws of Humor

The Twelve Immutable Laws of Humor will improve your public speaking skills and help you get your point across in any situation. With 100 jokes, it is also fun to read!
Law Number 1: The Law of Abandonment says a funny story should be told with reckless abandon. If you appear to be unsure if your joke is funny, your audience will be sure that it is not. Go out on a limb and saw it off.
Law number 2: The Law of Inflation says that a joke should build as a balloon is blown up, and the punchline should be delivered suddenly as a balloon is popped. Furthermore, experience shows that the best jokes take 3 "breathes." Rarely do jokes have 2 or 4 ... it is usually 3. Three is the magic number to build the tension before the balloon is popped.
Law Number 3: The Law of Prompting says that audiences laugh when told to laugh. Two frequently employed prompts used by comedians such as David Lettermen are raising the eyebrows, and holding forth upturned palms. Watch his delivery, and you will see he always queues the audience with a prompt just before delivering the punchline.
Law Number 4: The Law of Deflation says that the punchline should be delivered as quickly and concisely as possible. Long punchlines rarely work. Punchlines can also be broken into smaller pieces, allowing the audience to get the joke before you have finished the punchline, and complete the joke while they are laughing.
You'll have to read the book to find out the others!
Ultimate Gift (Paperback)

Red Stevens owned everything a man could ask for and gave his family a piece of that everything. However, right before he died, Red realized one thing. Looking down along the long list of things he had given his family, he suddenly came to the conclusion that in giving them everything, he had given them nothing. While most of his family were lost causes because of his mistake, one still stood out with potential to learn. That one was in store for the year to end all years. That one was his great nephew, Jason.
The Ultimate Gift takes the reader through Jason's incredible work to gain his Uncle Red's inheritance, the ultimate gift.
Every step of the way there is a lesson for Jason and the reader. Things such as values, hard work, the appreciation for money, and the love of giving are taught to Jason. Uncle Red hits a homerun when he teaches Jason the most important lesson of all:
Red paused (in the video) for another brief moment, cleared his throat, and began again. "Jason, I lived my life in a big way. I had a lot of big accomplishments, and I made a lot of big mistakes. One of the biggest mistakes I ever made was when I gave everyone in our family everything that they thought they ever wanted. It took me many years to figure out that everything we'll ever do, know or have in this life is a gift from the good Lord. He has a special plan for each of us, and He has provided everything we need to fulfill that plan. I spent many years trying to achieve happiness or buy it for friends and family. Only as an old man did I come to learn that all happiness comes from gifts that God has given us. Unfortunately, the money and possessions I spread around didn't help people to understand the gifts that have been provided for us. In trying to make up for all the times I wasn't there, I gave them all material things. In doing so, I robbed them of everything that made my life wonderful.
The Ultimate Gift will entertain, teach and touch you as you read about Jason's journey to receive his inheritance, the ultimate gift!
Ultimate Productivity: A Customized Guide to Discovering Your Personal Path to Success

In Ultimate Productivity, Jim Stovall strikes at the heart of success and failure by uncovering the secret to maximum productivity. Natural and human resources abound, but how they are harnessed to create personal success is determined by ingenuity and productivity. This book reveals this secret by helping a person discover and release core strengths in the three critical areas for maximum success: motivation, communication, and implementation. In the final analysis, this book teaches an invaluable lesson: a person cannot be judged in comparison to anyone or anything but only in the reflection of our individualized mirror that reveals our hidden potential. Ultimate Productivity will help unlock that potential by enabling a person to formulate a customized plan that perfectly fits their unique productivity and leadership style.
Wisdom of the Ages (Paperback)

A novel by the author of The Ultimate Gift!
Once upon a time, in a land far, far away, there was an enchanted kingdom ruled by a benevolent and much-loved king who, through his uncommon wisdom and insight, led his people through many difficult times to a period of peace, prosperity and happiness such as the kingdom had never known.
Now, nearing the end of his reign, the king contemplates his legacy. What would be a fitting memorial to his time on the throne? A monument to rival the pyramids of Egypt? A gold coin bearing his likeness? A colossal statue carved in his image? No. Such an enlightened ruler would choose a very different kind of memorial...
From the far corners of the realm, ordinary citizens are invited to the Throne Room to express the greatest wisdom that life has taught them. Farmers and physicians, hunters and historians, jesters and judges -- all come before the monarch. From the wisdom that they share, the king will select that one bit that surpasses all the others, wisdom that will be passed around the world, wisdom that will benefit all people from all lands, forever: The Wisdom of the Ages.
But as the king hears from more and more of his subjects, he becomes worried and restless. From so much profound and wonderful wisdom, how will he discern the Wisdom of the Ages? How will he know when he has found it? The answer comes in a form that no one, from the king to the lowliest peasant, could expect, for the greatest wisdom comes from the most unexpected of places...
Book Review by Dr. Louis Sportelli
I picked up Wisdom of the Ages and could not put it down until the last page was read.
How wonderful to read such sage advice written with the simplicity of youth and the wisdom of the aged. How refreshing to read a book that in its very simplicity lies the complexity of the universe.
The book was a breath of fresh air in the complicated world we live in today. It is a testimony to simplicity and the avalanche of technology that has given way to empty promises, unrealistic promises and promises that will compromise ones values and beliefs.
This book is so wonderful in its message and so meaningful in its insight that it should be a must read for every person who wants to shed the burden ot trying to find meaning in complexity and emerge with a greater understanding because of the essence of the message of this book.
Ziglar On Selling: The Ultimate Handbook for the Complete Sales Professional

Ziglar draws from his fundamental selling experiences and shows that while the basics of selling may remain constant, we, as sales people, may not! He says we must continue our pilgrimage "by learning, living and looking; learning from the past without living there; living in the present by seizing each vital moment of every single day; and looking to the future with hope, optimism and education."
About now you are probably asking yourself. "Why do I want another sales book from Zig Ziglar?"
The answer? Because the sales profession and sales procedures are growing and changing at a dramatic pace. To keep up with this pace, as well as get ahead, you need the techniques found in Ziglar on Selling.
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Read to Succeed Book Club
Leaders don't read books that stimulate only the brain...
Leaders read books that stimulate the heart!
Give your team the leading edge with the Tremendous Life Books Read to Succeed Corporate Development Program! Each and every month, your people will receive a book, handpicked by you from our list, guaranteed to educate, motivate, and inspire.
Group discussion of each month's selection fosters dialogue and team spirit. Increase competitiveness and keep on the cutting edge of positive relationships by reading and sharing great books with your organization!
Reading programs are among the most affordable development programs available— $10.00 per participant, including shipping within the continental US. Each month, for one-third of an average hourly wage, you can provide an employee with the tools to maximise his or her potential! You will only be charged for the months that you participate and you can cancel at any time.
Readers are not always leaders, but leaders are always readers. Put your team on the path to success with Tremendous Life Books today!
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